A Letter To My Loved Ones - Stella McCartney

Campaign

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In ‘A Letter to My Loved Ones’, Stella McCartney’s 2020 #NoLessAWoman campaign raising breast cancer awareness captured 12 women of diverse ages and backgrounds through a hero film and photo series.

Bravely baring their scars, stories and strength, they share words they penned to the people who matter most – comfortably and confidently wearing our Louise Listening and Adidas by Stella McCartney post-mastectomy bras at home during lockdown.

Directed and shot by Alice Aedy, with photography by Pulitzer Prize-winning photojournalist Lynsey Addario